Murdoch Farm Team
Dale Murdoch - 306-774-6100 -
dale@saskranches.com
Murray Murdoch, 306-858-8000 -murraymurdoch@sasktel.net
Boyes Group Realty
info@murdochfarmteam.ca
Selling farmland in Saskatchewan
How we market your land
Buyers need to understand land before they'll compete for it. We show them exactly what they're looking at, from the air, on the map and on paper, and put it in front of the people most likely to buy.
30+ years
in farm and ranch real estate
$300M+
in farmland sold
3 ways to sell
public, exclusive or private
All of SK
farm and ranch land across the province
The marketing
What goes into marketing your land
Every property is different, so we build the plan around your land and how you want to sell. These are the tools we use to do it.
01
Drone photos and video
We fly the land and show it the way buyers want to see it: the lay of the land, the yard, the access, and where every quarter sits.
02
Boundaries and maps
Quarters labelled on aerial photos, and maps that separate cultivated, pasture, deeded and leased land, so there's no guessing what's included.
03
Accurate, detailed write-ups
Legal land descriptions, titled and cultivated acres, soil class, SAMA ratings, access and services, checked against ISC and SAMA records.
04
Listing videos with Dale
Dale on site introducing the property, edited into a full listing video and short reels for social media.
05
Feature sheets and info packages
A printed feature sheet to hand out, and a full information package with the acreage breakdown for buyers who want every detail.
06
Your own page on our website
Photos, video, maps and the information package in one place, ready for buyers to share with their partners, family or lender.
07
Facebook and Instagram
Posts and video reels made to be seen and shared in farming communities across Saskatchewan.
08
Direct buyer outreach
Calls to neighbours, local operators and buyers we know are looking in the area. Often the best buyer farms a few miles down the road.
See it for yourself
A real listing video
This is the video we made for Davidson Farmland, four quarters in the RM of Arm River. Dale recorded the introduction on site, we flew the land with a drone, and each quarter is labelled on screen with its legal land description.
- ✓Full listing video for our website and YouTube
- ✓A short reel for Facebook and Instagram
- ✓Stills for the feature sheet and listing
Information packages
Everything a buyer needs, in a few pages
We put together information packages like this one to answer buyers' questions before they ask, and to be easy to pass along to a spouse, a partner or a lender.
- ✓The key numbers up front: price, acres, soil class and assessment
- ✓Legal land descriptions, ISC parcels and SAMA data in one table
- ✓A location map and aerial photos with each quarter marked
- ✓A quarter-by-quarter breakdown of soil, topography and assessment
Your choice
How the marketing changes with the way you sell
You decide how public your sale is. The materials are prepared with the same care either way. What changes is who sees them.
Most exposure
Public MLS® Listing
Everything above, plus the MLS® System and REALTOR.ca, so REALTORS® across the province can bring their buyers. Signs where they make sense.
Full promotion, more control
In-House Exclusive Full Promotion
Promoted through our own channels: website, video, social media, feature sheets and direct outreach to our buyers, without an MLS® listing.
Private
Targeted Buying Approach
No public marketing at all. We prepare the materials, then take them one-to-one to a short list of qualified buyers. How private farmland sales work
You can change course along the way. Many sellers start quietly and move to full promotion or a public MLS® listing later. See all our selling services.
Real examples
From our recent listings
Larger operations
When a feature sheet isn't enough
For large and complex operations, we prepare a Confidential Information Package: land, buildings, storage, irrigation and operating details in one document. We check the numbers against the source records so they match from page to page, and the package goes only to qualified buyers, with your approval.
- Irrigated operations
- Multi-vendor packages
- Ranches with deeded and leased land
- Operations with storage and buildings
What to expect
From first visit to first showing
-
1
Walk the land together
We see the property with you, talk through your goals, and agree on how you want to sell.
-
2
Sign the listing agreement
Nothing is advertised until you've signed a written agreement and approved the plan.
-
3
Drone, photos and video
We fly the land and shoot the photos and video, weather permitting.
-
4
Write-up, maps and feature sheet
We pull the records, map the boundaries and write it up. You see it before anything goes public.
-
5
Launch and follow up
Website, social media, MLS® if you've chosen it, and calls to likely buyers. Then regular updates on showings, interest and offers.
FAQ
Marketing questions
Will my land go on MLS®?
Only if you choose it. We'll explain the trade-offs between a public MLS® listing, an in-house exclusive and a private sale, and you decide.
Can you sell my land without the neighbours knowing?
Yes. With our Targeted Buying Approach there's no sign, no listing sites and no social media. We take it directly to qualified buyers. Learn how private sales work.
How do buyers hear about land that isn't on MLS®?
Through our website, social media and feature sheets, and most of all through direct calls to buyers we know are active in the area.
Do you only market large farms?
No. We market everything from a single quarter or yard site to large multi-quarter operations, all over Saskatchewan.
Thinking about selling?
Let's talk about your land
We'll walk you through how we'd market your land and which way of selling fits your goals. Call Dale Murdoch at 306-774-6100 or Murray Murdoch at 306-858-8000, or send us a message below.
Murdoch Farm Team
Boyes Group Realty Inc.
Office Address: